外贸:谁是你的客户,如何维护客户 (2008/01/21 11:54)

       经过多年外贸经验,和不同国家商人的接触,与国际大公司合作过程, 得出普遍外商对我们国内供应商的要求,和与之维持长期关系的技巧跟大家分享.

1. 客人是如何寻找供应商Finding Suppliers
   1. 哪些人在找供应商Who looks for suppliers
   2. 客户会从那里找供应商?Where do buyers find suppliers
   3. 客户寻找什么产品,他们需要怎样的供应商What do buyers look for ? what kind of company can be their potential supplier?
   4. ...
2. 客人如何选择产品和供应商Choosing products and suppliers
   1. 选择潜在的供应商First selection of potential suppliers
   2. 工厂审核Factory audit
   3. 样品管理和业务跟流程Samples management and developement process
   4. 谈判Final negociations
   5.  ..
3. Procurement operations management and monitoring of capabilities
   1.  
   2.  
   3.  

1. 文化差异Cultural Differences with the West
   1. The 12 major differences
   2. The most difficult aspects to manage with a customer
2. 有效的订单管理Efficient Way of Managing Orders
   1. Anticipation
   2. Information
   3. Action
   4. Establish a very clear working process
3. 客户所期望的要求Customer ‘s hopes when cooperating with a Chinese suppliers
   1. 自身监控和执行Supplier ‘s self monitoring of performances
   2. ...
   3. ...
   4. ... 
4. ....

8个学时,让你全部掌握这些技巧,让你外贸效率倍增.

祝生意兴隆.

zeyi.tan@163.com

已投稿到： 营销频道